Global Food Festival Poster
Poster Design
These poster are for a pretend event of my own making, The Global Food Festival where chefs, bakers, restaurant owners and farmers from all over the world come together to show their skills and information about new recipes, techniques and ideas. Every year the festival is held in a new city, this year the event would be in Barcelona.
This poster is design to stand alone or in a group of three. Alone the poster could be used on street lamp signs, brochures or any wall. When the three posters are put together viewers will see a whole world map showing all the countries that will be represented at this event.
Process
Sketch Exercise
After I had my mood-board concept down. I started out with a word sketch exercise that one of my professors taught me. You start by writing a short descriptions then on each new page take way more words or letters to get unique words or phrase that you can then design with.
Once I had my words and phrases I used them in quick 60-90 sec sketches. Each sketch is done based off a different type requirement. For example in one sketch I could change the grid and orientation but not the weight or size of the type.
Out of all my Sketches these where the once I could work with and implement my concept into the best.
This poster is printed on clear plastic in order to reflect the same concept Barcelona had for the Olympics. They put their Olympic Center on top of Montjuic so that when people where watching the games on tv they would see all of Barcelona in the background. With this poster I wanted Barcelona to still show or any of the products at the Festival.
The posters below where designed to be put on any wall or even on street light poles with out having to worry about what was behind the poster effecting the content. The design could also be used for more event branding with t-shirts, brochures or tickets.
